The Backlinko SEO Blog by Brian Dean

Understanding & Demonstrating Google E-E-A-T: A Complete Guide

by Backlinko Team · Updated Sep. 29, 2023

Featured image for Backlinko's article on Google E-E-A-T

In 2022, Google updated its E-A-T guidelines to include an extra “E”—” Experience”.

But what does this mean for your SEO efforts? My aim in the comprehensive guide is to tell you everything you need to know about Google E-E-A-T and how to make it work for you.

Let’s dive in!

How to Track Your Google Keyword Rankings

by Backlinko Team · Updated Sep. 28, 2023

Featured image for Backlinko's article on Tracking Keywords

Tracking your Google keyword rankings is vital if you want to determine if your SEO efforts are heading in the right direction.

By determining the keywords that are pulling in the most traffic, and the ones that aren’t, you’ll be able to identify areas of your SEO strategy that need adjusting. In this article, I explain the TWO best ways of tracking your Google keywords performance.

How to Rank on Page 1 of Google FAST (In-Depth Case Study)

by Brian Dean

How to Rank on Page 1 of Google FAST (In-Depth Case Study)

Today you’re going to see one of my favorite SEO strategies in action.

“Guestographics”.

Specifically, I’ll show you how Perrin used this technique to hit Google’s first page for a bunch of his target keywords.

Let’s dive right in.

SEO Automation: 17 Tasks Streamlined for Enhanced Efficiency

by Backlinko Team · Updated Sep. 27, 2023

SEO automation is the process of leveraging tools to assist you with your SEO tasks by automatically handling them for you. All you have to do is regularly review the findings of these SEO tools, and resolve issues as and when they occur.

Learn how you can free up time and focus on more essential tasks through the power of SEO automation.