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Backlinko Team

Meet the Backlinko Editorial Team

Expertise

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Who we are

We are a group of passionate SEOs, writers, data geeks, and business people, committed to bringing you accurate, timely, and actionable SEO advice. With a blend of technical know-how, community focus, industry experience, and a knack for simplifying complex SEO concepts, we are here to guide you through your SEO journey.

The Backlinko blog is now run by a Semrush division that acquires and grows reputable websites. The team was started by Nick Eubanks, and is now led by Branko Kral as the Program Manager, and Leigh McKenzie as the Growth Director.

Other key team members who impact the content you read are in charge of SEO strategy, optimization, research and fact checking, content writing, editing, content design, dev, UX, CRO, analytics, or partnerships.

The content is based on first-hand experience of our team, combined with insights from subject matter experts from the SEO and MarTech communities. When we write about tools, we use them first.

Finally, there’s you, our readers, our community. The founder of this blog, Brian Dean, used to set aside time just for community interactions. We’ve now come back to doing the same.

Latest articles:

Zoom User Stats: How Many People Use Zoom?

Zoom User Stats: How Many People Use Zoom?

Zoom Meetings, launched in 2013, quickly became a key player in digital communication, amassing 200 million meeting minutes in its first year. Its usage soared during the COVID-19 pandemic, reaching 300 million daily meeting participants in April 2020. However, by February 2024, Zoom’s market capitalization has declined from its October 2020 peak of $159 billion to $20 billion, amidst fierce competition from platforms like Google Meet and Microsoft Teams. Still a significant force in the virtual communication field, this article explores Zoom’s 2024 user statistics, highlighting its resilience and current standing in a highly competitive market.