Original Research & Studies

We Analyzed 11.8 Million Google Search Results. Here’s What We Learned About SEO

We recently analyzed 11.8 million Google search results to answer the question: Which factors correlate with first page search engine rankings? We looked at content. We looked at backlinks. We even looked at page speed. With the help of our data partner Ahrefs, we uncovered some interesting findings. And today I’m going to share what we found with you.
Brian Dean

by Brian Dean

We Analyzed 3.6 Billion Articles. Here’s What We Learned About Evergreen Content

We analyzed 3.6 billion articles to better understand evergreen content. Specifically, we looked at a number of different factors (including content formats and promotional channels) that may lead to a higher chance of publishing evergreen content. With the help of our data partner BuzzSumo, we learned a lot about why certain content continues to get shares and links over time. Let’s get right into the data.

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