WhatsApp User Statistics: How Many People Use WhatsApp?

Written by Backlinko Team

WhatsApp was officially launched in November 2009 as a chat app service, initially just for iOS.
In August 2010, WhatsApp released an app for Android users. It took 4 years for the messenger app to hit a milestone of 200 million monthly active users.
With growing popularity, Facebook acquired WhatsApp in 2014 for $19 billion, more than 12 times higher than WhatsApp’s valuation from the previous year.
Today, WhatsApp is reported to have more than 3 billion monthly active users globally, including 100 million in the US, and is ranked as the most popular mobile messenger app in the world.
Read on to see all of the key WhatsApp statistics you need to know in 2024.
Key Stats About WhatsApp (Top Picks)
- WhatsApp has over 3 billion monthly active users worldwide.
- WhatsApp has 100 million monthly active users in the US.
- WhatsApp is ranked as the most used mobile messenger app in the world.
- More than 100 billion messages are sent each day on WhatsApp.
- More than 7 billion voice messages are sent daily on WhatsApp.
- India has the most WhatsApp monthly active users (596.6 million as of 2024).
WhatsApp Monthly Active Users Worldwide
According to the latest company update, WhatsApp has more than 3 billion monthly active users worldwide.

WhatsApp added 1 billion new users in the past 5 years alone (2025-2020).

Here’s the table of WhatsApp user growth since 2010:
Date | WhatsApp Monthly Active Users |
---|---|
October 2010 | 10 million |
December 2011 | 50 million |
July 2012 | 75 million |
October 2012 | 100 million |
January 2013 | 133 million |
March 2013 | 166 million |
April 2013 | 200 million |
June 2013 | 250 million |
August 2013 | 300 million |
October 2013 | 350 million |
December 2013 | 400 million |
January 2014 | 430 million |
February 2014 | 465 million |
April 2014 | 500 million |
August 2014 | 600 million |
January 2015 | 700 million |
April 2015 | 800 million |
September 2015 | 900 million |
February 2016 | 1 billion |
January 2017 | 1.2 billion |
July 2017 | 1.3 billion |
December 2017 | 1.5 billion |
February 2020 | 2 billion |
April 2025 | 3 billion |
Sources: Meta, Statista, Yahoo
WhatsApp Monthly Active Users in the US
According to Mark Zuckerberg (CEO at Meta), WhatsApp has over 100 million monthly active users in the US as of Q1 2025.
According to the company update, WhatsApp hit a milestone of 100 million monthly active users in July 2024.

According to Pew Research Center survey data, 29% of US adults say they use WhatsApp.
Sources: WhatsApp, Meta, CNBC, Pew Research Center
Number of WhatsApp Messages Sent Globally per Day
According to Will Cathcart (Head of WhatsApp at Meta), more than 100 billion messages are sent each day on WhatsApp.

In fact, the number of messages sent via WhatsApp has increased by 53.84% from 65 billion in 2018.
We’ve charted the growth of the number of messages sent daily on WhatsApp since 2011:
Date | WhatsApp Messages Sent per Day |
---|---|
October 2011 | 1 billion |
January 2015 | 30 billion |
February 2016 | 42 billion |
July 2017 | 55 billion |
May 2018 | 65 billion |
October 2020 | 100 billion |
Sources: X (Twitter), Statista, VentureBeat, Fortune
Number of Voice WhatsApp Messages Sent Globally per Day
According to a company update, on average 7 billion voice messages are sent on WhatsApp every day.
Source: WhatsApp
Average Time Spent With WhatsApp
According to recent data, WhatsApp users worldwide on the Android app spent an average of 1 hour and 1 minute per day in May 2025.
Source: DataReportal
WhatsApp Demographics by Generation in the US
Gen Z and Millennials account for over half (60%) of WhatsApp monthly active user base in the US.

Here’s a detailed breakdown of WhatsApp monthly active users by generation in the US:
Generation | Share of WhatsApp Monthly Active Users |
---|---|
Gen Z (1997-2012) | 23.6% |
Millennials (1981-1996) | 36.4% |
Gen X (1965-1980) | 22.7% |
Baby boomers (1946-1964) | 12.8% |
Other (Silent Generation, Gen Alpha, and younger) | 4.5% |
Source: eMarketer
WhatsApp Reach by Age Group in the US
WhatsApp is most popular among Americans aged between 18-34, with 31% of them having a WhatsApp account as of May 2022.

Here’s the complete breakdown by age group of the registered WhatsApp reach in the US:
Age Group | WhatsApp Usage Among Internet Users |
---|---|
18-34 years | 31% |
35-44 years | 27% |
45-64 years | 20% |
65+ years | 11% |
Total | 23% |
Source: Statista
WhatsApp Gender Demographics
As of Q1 2024, the WhatsApp worldwide user base consisted of 47.7% female users. Another 52.2% were male.

Source: Statista
Top 10 WhatsApp Countries Ranked by Largest Audiences
According to eMarketer data, India has more WhatsApp users than any other country, with 532.2 million monthly active users as of July 2022.
The combined user base located in the top 3 WhatsApp countries (India, Brazil, and Indonesia) reaches 750.5 million monthly active users.

Here’s the table of the ten countries where WhatsApp is the most popular, ranked by the number of monthly active users:
Country | WhatsApp Monthly Active Users |
---|---|
India | 532.2 million |
Brazil | 124.0 million |
Indonesia | 94.3 million |
Russia | 72.0 million |
Mexico | 65.0 million |
United States | 64.3 million |
Germany | 53.1 million |
United Kingdom | 41.4 million |
Italy | 37.5 million |
Spain | 32.6 million |
Source: eMarketer
WhatsApp Number of Downloads
According to Appfigures data, WhatsApp was downloaded 220.23 million times across the App Store and Google Play in 2025 (as of July).

Here’s a breakdown of monthly WhatsApp downloads since January 2024:
Date | WhatsApp Monthly Active Users |
---|---|
January 2024 | 36.26 million |
February 2024 | 37.15 million |
March 2024 | 41.51 million |
April 2024 | 36.71 million |
May 2024 | 38.44 million |
June 2024 | 38.74 million |
July 2024 | 38.07 million |
August 2024 | 42.19 million |
September 2024 | 35.33 million |
October 2024 | 32.13 million |
November 2024 | 36.69 million |
December 2024 | 38.44 million |
January 2025 | 39.29 million |
February 2025 | 33.63 million |
March 2025 | 34.83 million |
April 2025 | 27.4 million |
May 2025 | 30.05 million |
June 2025 | 28.25 million |
July 2025 | 26.78 million |
Source: Appfigures
WhatsApp Application Ratings
The WhatsApp application has over 210.6 million ratings on the Android platform, with an average rating of 4.32.
Here’s the full rating breakdown for WhatsApp on Google Play:
Rating | Number of Ratings |
---|---|
1 star | 20.7 million |
2 star | 7.1 million |
3 star | 10.1 million |
4 star | 18.6 million |
5 star | 154.1 million |
On iOS, the WhatsApp mobile application has over 93.7 million ratings, with an average score of 4.67.
Here’s the full rating breakdown for WhatsApp on iOS:
Rating | Number of Ratings |
---|---|
1 star | 3.2 million |
2 star | 1.3 million |
3 star | 3.1 million |
4 star | 8 million |
5 star | 78.2 million |
Sources: Appfigures
WhatsApp Business Number of Downloads
WhatsApp has a dedicated app for managing business profiles and staying in touch with customers.
Based on Appfigures estimates, downloads of WhatsApp Business across Google Play and iOS App Store reached 106.66 million in 2025 (as of August).
All-time downloads of WhatsApp Business mobile apps reached 1.2 billion (as of August 2025).
Source: Appfigures
WhatsApp Business Monthly Active Users
WhatsApp Business reached 200 million monthly active users in June 2023, a 4x increase from 50 million reported in July 2020.

Source: Statista
Conclusion
That’s my list of WhatsApp statistics for 2025. The messenger app was already quite popular as an independent business and has grown significantly under Facebook, becoming the most popular mobile messaging app worldwide.
Hopefully, you found the listed facts and figures interesting. The data was collected from multiple sources to bring you the most important and recent stats in one place.
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