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Revealing Average Screen Time Statistics

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Written by Backlinko Team

Screen Time Statistics – Blog post image

In today’s digital world, screen time is an essential part of our daily routine.

From checking emails in the morning on a smartphone to watching videos and doing some focused work on the desktop, screens seem to dominate our attention.

In this post, we’ll explore the latest screen time insights and how they vary depending on the age group and country.

Screen Time Statistics (Top Picks)

  • Worldwide, people spend an average of 33 hours and 13 minutes per week on screens.
  • In the US, average screen time per week is 43 hours and 55 minutes.
  • Filipinos spend 55 hours and 24 minutes on their screens each week
  • In Japan, people spend 15 hours and 9 minutes per week consuming online media

Average Screen Time Worldwide

As of Q4 2025, internet users aged 16+ spent 33 hours and 13 minutes per week consuming online media. That equates to 4 hours and 45 minutes per day.

These figures come from GWI, which made significant changes to its approach to surveying time spent with media. As such, it is not comparable to historical data.

Here’s a table with average screen time among worldwide internet users since Q3 2013:

Note: There were changes in methodology for calculating average screen time in 2023, and direct comparison with previous years may not be feasible.
Date Average Screen Time Annual Change
Q3 2013 6 hours 9 minutes N/A
Q3 2014 6 hours 23 minutes +3.7%
Q3 2015 6 hours 20 minutes -0.8%
Q3 2016 6 hours 29 minutes +2.6%
Q3 2017 6 hours 46 minutes +4.3%
Q3 2018 6 hours 48 minutes +0.4%
Q3 2019 6 hours 38 minutes -2.4%
Q3 2020 6 hours 54 minutes +4.2%
Q3 2021 6 hours 58 minutes +0.8%
Q3 2022 6 hours 36 minutes -5.1%
Q3 2023 6 hours 40 minutes N/A

Source: DataReportal

Average Screen Time in the US

In the US, people spend 43 hours and 55 minutes per week consuming online media, according to data from Q4 2025.

The most recent figure for average screen time on internet-connected devices among users in the US is 6 hours and 40 minutes (versus the global average of 6 hours and 38 minutes).

Average screen time on internet-connected devices among users in the US is 6 hours and 40 minutes

On average, screen time in the US has slightly decreased since 2021 (from 7 hours 4 minutes in 2021 to 6 hours 40 minutes in 2024).

Here’s a table with a breakdown of the US average screen time since 2017:

Date US Average Screen Time
Q2-Q3 2017 6 hours 30 minutes
Q2-Q3 2018 6 hours 31 minutes
Q3 2019 6 hours 42 minutes
Q3 2020 7 hours 11 minutes
Q3 2021 7 hours 4 minutes
Q3 2022 6 hours 59 minutes
Q3 2023 7 hours 3 minutes
Q3 2024 6 hours 40 minutes

According to Nielsen data (as of Q2 2023), Americans over 18 years old spend an average of 59 hours and 56 minutes with media per week (which amounts to 8 hours 34 minutes per day).

Americans over 18 years old spend an average of 59 hours and 56 minutes with media per week

Media consumption includes the use of TV, the internet/video on a computer, apps/web on a smartphone/tablet.

Here’s a detailed breakdown of screen time with media among Americans 18+ grouped by specific media type:

Note: Some values are rounded.
Media Weekly screen time Daily screen time
Total use of TV 32 hours 18 minutes 4 hours 37 minutes
Internet on a computer 4 hours 56 minutes 42 minutes
Video on a computer 1 hour 59 minutes 17 minutes
App/web on a smartphone 16 hours 24 minutes 2 hours 21 minutes
App/web on a tablet 4 hours 19 minutes 37 minutes
Total 59 hours 56 minutes 8 hours 34 minutes

Sources: DataReportal, Nielsen

Screen Time by Age

According to recent data, younger users tend to have more hours of screen time per week compared to older age groups.

In particular, people aged 16-24 spend 42 hours and 53 minutes on internet-connected devices (among female users) and 39 hours and 15 minutes (among male users) vs. 19 hours and 30 minutes, 18 hours and 54 minutes (female; male) among users aged 65 and over.

Here’s a detailed breakdown of weekly screen time by age group (data as of Q4 2025):

Age group Female Screen Time Male Screen Time
16-24 45 hours 52 minutes 39 hours 15 minutes
25-34 36 hours 41 minutes 36 hours 8 minutes
35-44 32 hours 29 minutes 31 hours 39 minutes
45-54 29 hours 33 minutes 30 hours 5 minutes
55-64 25 hours 10 minutes 26 hours 17 minutes
65+ 19 hours 30 minutes 18 hours 54 minutes

Source: DataReportal

Screen Time among Children and Teens

As of 2026, as many as 98% of two-year-olds watch screens daily.

Data from 2024 shows that children aged 5-8 spend 3 hours 28 minutes on screens. These figures reduce with age, as 2 to 4-year-olds spend an average of 2 hours 8 minutes on screens, while infants aged 0-2 average 1 hour 3 minutes.

Entertainment screen use includes time spent on watching TV, online videos, social media, browsing websites, reading e-books, and creating content.

There has been a reported increase in screen time among tweens (8-12 years old), from 4 hours 36 minutes in 2015 to 5 hours 33 minutes in 2021.

Year Entertainment screen time among users 8-12 years old
2015 4 hours 36 minutes
2019 4 hours 44 minutes
2021 5 hours 33 minutes

The same survey found that among teens (13 to 18 years old) in the US, average entertainment screen time reached 8 hours 39 minutes in 2021. That’s up from 7 hours 22 minutes pre-pandemic in 2019.

Here’s a table with entertainment screen time among teens since 2015:

Year Entertainment screen time among users 13-18 years old
2015 6 hours 40 minutes
2019 7 hours 22 minutes
2021 8 hours 39 minutes

Sources: GOV.UK, Common Sense Media (1), Common Sense Media (2)

Screen Time by Country

When it comes to internet-connected screen time, the Philippines leads the ranking with 55 hours 24 minutes of average screen time per week (that’s 22 hours 11 minutes more than the global average – 33 hours and 13 minutes).

Out of 55 countries included in the analysis, users in 6 countries spend over 50 hours on screens.

Here’s a complete list of 10 countries with the most screen time (among users 16+):

Country Average Weekly Screen Time Difference with Global Average
Philippines 55 hours 24 minutes +22 hours 11 minutes
Kenya 54 hours 34 minutes +21 hours 23 minutes
Brazil 52 hours 21 minutes +19 hours 8 minutes
Mexico 51 hours 47 minutes +18 hours 34 minutes
South Africa 51 hours 25 minutes +18 hours 12 minutes
Chile 50 hours 12 minutes +16 hours 59 minutes
Nigeria 49 hours 30 minutes +16 hours 17 minutes
Colombia 48 hours 21 minutes +15 hours 8 minutes
Argentina 48 hours 20 minutes +15 hours 7 minutes
Ireland 44 hours 9 minutes +10 hours 56 minutes

When it comes to the opposite of the ranking, the Japanese have the least screen time – 15 hours and 9 minutes, on average. In fact, it’s just one of two countries included in the survey with less than 20 hours of screen time.

Here’s a detailed list of 10 countries with the least screen time (among users 16+):

Country Average Weekly Screen Time Difference to Global Average
Japan 15 hours 9 minutes -18 hours 4 minutes
Hong Kong 19 hours 43 minutes -13 hours 30 minutes
China 21 hours 4 minutes -12 hour 9 minutes
Czechia 22 hours 36 minutes -10 hour 37 minutes
South Korea 24 hours 3 minutes -9 hours 10 minutes
Taiwan 25 hours 25 minutes -7 hours 48 minutes
Poland 25 hours 26 minutes -7 hours 45 minutes
Belgium 25 hours 57 minutes -7 hours 16 minutes
Switzerland 26 hours 31 minutes -6 hours 42 minutes
Austria 26 hours 40 minutes -6 hours 31 minutes

Source: DataReportal

Conclusion

That’s it for our collection of screen time statistics.

Incredibly, we spend nearly half of our waking hours glued to screens, whether on a smartphone, desktop, tablet, or TV. And as you can see, our relationship with media consumption continues to change.

Backlinko is owned by Semrush. We’re still obsessed with bringing you world-class SEO insights, backed by hands-on experience. Unless otherwise noted, this content was written by either an employee or paid contractor of Semrush Inc.