Yongi Barnard

Yongi Barnard

Customer Acquisition Strategist and Senior Writer

Expertise

  • Content Writing
  • Customer Aquisition
  • Conversion Copywriting

Yongi Barnard is a customer acquisition strategist and senior writer for Semrush’s portfolio of websites.

Her mission? To connect you with the right kind of customers—the ones who truly love your product, rave about your brand, and amp up your influence and reach.

Yongi’s approach blends conversion copywriting, data analytics, and behavioral psychology to make sure you get only high-quality leads. And repel the time-wasters.

She loves working with standout SaaS and ecommerce teams whose products genuinely make life better for their customers.

Keen to know more? Connect with Yongi on LinkedIn. Or sign up for her newsletter.

Latest articles:

AI SEO Tools – Blog post image

8 Powerful SEO AI Tools and Their Top Features

AI tools can be incredibly useful in scaling your SEO efforts. At Backlinko, we use SEO AI software to support our content marketing activities alongside our team of expert SEO strategists, writers, and editors. These tools assist us with various tasks. From keyword research to content optimization. Want to integrate artificial intelligence into your SEO toolkit, too? We’ve tested several options on the market. Here are our top eight picks for SEO AI tools.
What are URL parameters – Blog post image

What Are URL Parameters? A Guide for Marketers and SEOs

URL parameters are strings of text added to a URL that modify website content and functionality. Or collect data on customer behavior. You can identify URL parameters as text strings following a “?” in a website’s URL. But the big question is: Why should this matter to you? That’s what we’ll cover in this post, including: How URL parameters affect marketing and SEO Google’s perspective on URL parameters Tips to avoid common issues with URL parameters<
What is hreflang? – Blog post image

What Is Hreflang and How To Implement It the Right Way

Hreflang is an HTML attribute that specifies the language and regional targeting of a webpage. You use it on international or multilingual websites to signal to search engines—notably Google—the language or regional variation of your content. With hreflang properly implemented on your website, someone making an online search from Germany is more likely to see the German version of your site in their search results. While someone in the United States would most likely see the English version. Let’s get started!