Backlinko Team

Meet the Backlinko Editorial Team


  • SEO
  • Content
  • Analytics
  • MarTech
  • Affiliate
  • Partnerships
  • Business
  • Language

Who we are

We are a group of passionate SEOs, writers, data geeks, and business people, committed to bringing you accurate, timely, and actionable SEO advice. With a blend of technical know-how, community focus, industry experience, and a knack for simplifying complex SEO concepts, we are here to guide you through your SEO journey.

The Backlinko blog is now run by a Semrush division that acquires and grows reputable websites. The team was started by Nick Eubanks, and is now led by Branko Kral as the Program Manager, and Leigh McKenzie as the Growth Director.

Other key team members who impact the content you read are in charge of SEO strategy, optimization, research and fact checking, content writing, editing, content design, dev, UX, CRO, analytics, or partnerships.

The content is based on first-hand experience of our team, combined with insights from subject matter experts from the SEO and MarTech communities. When we write about tools, we use them first.

Finally, there’s you, our readers, our community. The founder of this blog, Brian Dean, used to set aside time just for community interactions. We’ve now come back to doing the same.

Latest articles:

Apple Stats – Blog post image

Apple Statistics – Users, Devices, and Revenue

Apple currently ranks as one of the most valuable companies with a market cap of $3.31 trillion. Founded in 1976, the company had a long history of innovations from introducing the iPhone in 2007 to releasing the mixed-reality headset Apple Vision Pro in 2024. Today, there are over 2.2 billion active Apple devices worldwide. Apple dominates various categories worldwide and in the US, from smartphones to tablets, and has a massive services business. Apple’s App Store alone attracts more than 650 million weekly active users worldwide. Continue reading to find the latest Apple statistics in 2024.