Smartphone Usage Statistics
Written by Backlinko TeamIn collaboration with Semrush
Smartphones have revolutionized the way we communicate and have boosted our productivity, allowing us to stay connected on the go.
Back in 2014, there were 1 billion smartphone users. Now, the number is nearly 4.69 billion and is forecasted to reach 5.83 billion by 2028.
We’ll explore the latest statistics on smartphone usage, including smartphone habits across the world and in the US, how they’ve changed over the years.
Smartphone Usage Stats (Highlights)
- The average daily online activity on smartphones amounts to 3 hours and 45 minutes.
- Today, approximately 4.69 billion individuals own a smartphone. That’s set to grow to 5.83 billion by 2028.
- On average, US smartphone users spend 3 hours 45 minutes per day using mobile apps.
- Time spent using smartphones among American adults grew from 3 hours 38 minutes in 2021 to 4 hours 2 minutes in 2025.
Time Spent Using Smartphones among Worldwide Users
According to Q2 2024 data, people spend an average of 3 hours and 45 minutes online on their smartphones every day.
Daily smartphone usage currently varies between 1 hour and 48 minutes to 6 hours and 16 minutes depending on the market.
Mobile share accounts for 56.9% of daily internet time among users over 16 years old worldwide.
We’ve charted daily online time using smartphones since 2014:
Date | Daily Time Spent Using the Internet on Smartphones |
---|---|
2014 | 1 hour 38 minutes |
2015 | 2 hours 2 minutes |
2016 | 2 hours 21 minutes |
2017 | 2 hours 31 minutes |
Q2-Q3 2018 | 3 hours 6 minutes |
Q3 2019 | 3 hours 22 minutes |
Q3 2020 | 3 hours 39 minutes |
Q3 2021 | 3 hours 43 minutes |
Q3 2022 | 3 hours 46 minutes |
Q3 2023 | 3 hours 50 minutes |
Q1 2024 | 3 hours 43 minutes |
Q2 2024 | 3 hours 45 minutes |
Source: DataReportal
Time Spent Using Smartphones by Country
On average, time spent on smartphones among users in 20 markets included in the analysis reached 4.37 hours per day in 2023.
Users in Indonesia spent the most daily time on smartphones, specifically 6.05 hours (the only country with 6 hours of usage included in the report), followed by Thailand (5.64 hours) and Argentina (5.33 hours).
Among users in the US, daily time using smartphones reached 4.43 hours in 2023 (down from 4.42 hours in 2022).
Here’s a detailed breakdown of time spent using smartphones across 20 markets:
Country | Daily Time Spent on Smartphones (2023) | Daily Time Spent on Smartphones (2022) |
---|---|---|
Indonesia | 6.05 hours | 6.14 hours |
Thailand | 5.64 hours | 5.54 hours |
Argentina | 5.33 hours | 4.95 hours |
Saudi Arabia | 5.28 hours | 5.29 hours |
Brazil | 5.02 hours | 4.82 hours |
India | 4.77 hours | 4.67 hours |
Mexico | 4.7 hours | 4.44 hours |
Singapore | 4.51 hours | 4.43 hours |
South Korea | 4.51 hours | 4.72 hours |
Turkey | 4.45 hours | 4.34 hours |
US | 4.34 hours | 4.42 hours |
UK | 3.81 hours | 3.83 hours |
Canada | 3.8 hours | 3.65 hours |
Japan | 3.77 hours | 3.57 hours |
Italy | 3.77 hours | 3.79 hours |
China | 3.72 hours | 3.49 hours |
Spain | 3.64 hours | 3.62 hours |
France | 3.61 hours | 3.61 hours |
Germany | 3.42 hours | 3.42 hours |
Australia | 3.35 hours | 3.25 hours |
Source: data.ai
Time Spent Using Smartphones in the US
American adults (ages 18+) are estimated to spend an average of 4 hours and 2 minutes per day on internet activities using smartphones in 2025.
Smartphone usage increased by 15 minutes in 2025 compared to 2022.
We’ve charted time spent with internet activities on smartphones in the US since 2021:
Year | Daily Smartphone Usage in the US |
---|---|
2021 | 3 hours 38 minutes |
2022 | 3 hours 47 minutes |
2023 | 3 hours 53 minutes |
2024 | 3 hours 59 minutes |
2025 | 4 hours 2 minutes |
Source: eMarketer
Number of Smartphone Users Worldwide
As of 2025, an estimated 4.69 billion people own a smartphone. That’s an increase of 440 million new smartphone users over the past year alone (between 2024 and 2025).
Number of smartphone users worldwide grew by 38.38% since 2022, adding 1.3 billion new smartphone owners over time.
Here’s a table with a number of smartphone users worldwide over time since 2014:
Year | Smartphone Users Worldwide |
---|---|
2014 | 1.03 billion |
2015 | 1.22 billion |
2016 | 1.4 billion |
2017 | 1.58 billion |
2018 | 1.84 billion |
2019 | 2.16 billion |
2020 | 2.58 billion |
2021 | 2.95 billion |
2022 | 3.39 billion |
2023 | 3.77 billion |
2024 | 4.25 billion |
2025 | 4.69 billion |
2026 | 5.12 billion |
2027 | 5.49 billion |
2028 | 5.83 billion |
Source: Statista
Smartphone Ownership in the US
Around 91% of adults in the US currently own a smartphone, up from the 70% ownership rate in May 2016.
In 2013, more than half (51%) of US adults owned a smartphone for the first time during the survey period (2011-2023) and continued to grow since then.
We’ve charted smartphone ownership growth in the US since 2011:
Date | Smartphone Ownership |
---|---|
May 2011 | 35% |
April 2012 | 46% |
May 2013 | 56% |
December 2014 | 59% |
July 2015 | 68% |
May 2016 | 70% |
November 2016 | 77% |
January 2018 | 77% |
February 2019 | 81% |
February 2021 | 85% |
September 2023 | 90% |
June 2024 | 91% |
Source: Pew Research Center
Time Spent with Apps and Browsers Using Smartphones
Smartphone users spend over 90% of their time in apps rather than browsers.
Specifically, mobile app usage hit 3 hours 45 minutes in 2025 vs. 18 minutes spent on browsers among US adults.
Source: eMarketer
Conclusion
You’ve reached the end of my smartphone usage statistics for 2025.
It’s clear that our smartphone usage evolves over time and there has been a noticeable increase of growing screen time in the past few years.
It will be interesting to see how it compares to what comes next in the upcoming years.