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Who we are

We are a group of passionate SEOs, writers, data geeks, and business people, committed to bringing you accurate, timely, and actionable SEO advice. With a blend of technical know-how, community focus, industry experience, and a knack for simplifying complex SEO concepts, we are here to guide you through your SEO journey.

The Backlinko blog is now run by a Semrush division that acquires and grows reputable websites. The team was started by Nick Eubanks, and is now led by Branko Kral as the Program Manager, and Leigh McKenzie as the Growth Director.

Other key team members who impact the content you read are in charge of SEO strategy, optimization, research and fact checking, content writing, editing, content design, dev, UX, CRO, analytics, or partnerships.

The content is based on first-hand experience of our team, combined with insights from subject matter experts from the SEO and MarTech communities. When we write about tools, we use them first.

Finally, there’s you, our readers, our community. The founder of this blog, Brian Dean, used to set aside time just for community interactions. We’ve now come back to doing the same.

Latest articles:

Ad Blocker Usage and Demographic Statistics

Ad Blocker Usage and Demographic Statistics

The first ad blocking extension was introduced to the market in 2002. The number of devices using ad blockers hit a milestone of 20 million in 2009. Today, 32.8% of internet users worldwide report using an ad blocker. And the technology has expanded beyond the desktop. Ad-blocking software for mobile devices and tablets is now widely available. Read on to discover all of the most important statistics about ad blocker usage.

Zoom User Stats: How Many People Use Zoom?

Zoom User Stats: How Many People Use Zoom?

Zoom Meetings, launched in 2013, quickly became a key player in digital communication, amassing 200 million meeting minutes in its first year. Its usage soared during the COVID-19 pandemic, reaching 300 million daily meeting participants in April 2020. However, by February 2024, Zoom’s market capitalization has declined from its October 2020 peak of $159 billion to $20 billion, amidst fierce competition from platforms like Google Meet and Microsoft Teams. Still a significant force in the virtual communication field, this article explores Zoom’s 2024 user statistics, highlighting its resilience and current standing in a highly competitive market.

Roblox Usage and Growth Statistics: How Many People Use Roblox

Roblox User and Growth Stats You Need to Know

Roblox launched in 2006 as a gaming platform focused on user-created games. The startup had limited market traction during its first few years. But Roblox’s popularity has picked up considerably as of late. The pandemic, which helped the gaming industry see skyrocketing growth, has also added millions of users to Roblox. In fact, in May 2023, Roblox hit a milestone of 300 million monthly active users (an increase from 121 million in February 2020).

WhatsApp User Statistics: How Many People Use WhatsApp?

WhatsApp User Statistics 2024: How Many People Use WhatsApp?

WhatsApp was officially launched in November 2009 as a chat app service, initially just for iOS. In August 2010, WhatsApp released an app for Android users. It took 4 years for the messenger app to hit a milestone of 200 million monthly active users. With growing popularity, Facebook acquired WhatsApp in 2014 for $19 billion, more than 12 times higher than WhatsApp’s valuation from the previous year. Today, WhatsApp is reported to have more than 2 billion monthly active users globally and is ranked as the most popular mobile messenger app in the world. Read on to see all of the key WhatsApp statistics you need to know in 2024.