Reddit User and Growth Stats

Reddit was founded in 2005 as a centralized community platform categorized around different interests.

It started with $100,000 in seed funding from Y Combinator. As of August 2021, the company was valued at $10 billion, following a recent funding round of $410 million.

In February 2024, Reddit went public and now has more than 267.5 million weekly active users.

Read on to find all of the latest Reddit statistics in 2024. Here’s a breakdown of what we’ll cover:

Reddit Stats (Top Picks)

• Reddit has 73.1 million daily active users.
• Reddit has 267.5 million weekly active users.
• There are more than 100,000 active subreddits on the platform.
• Reddit registered $804.03 million in annual revenue in 2023.

Reddit Daily Active Users

According to company-published data, Reddit has 73.1 million daily active unique visitors worldwide as of Q4 2023. Reddit’s daily active user count has grown by 27.13% since Q4 2022.

We’ve charted Reddit’s daily active user growth since Q1 2021:

Out of 73.1 million Reddit daily active users, 36.7 million were users with registered accounts on Reddit accounting for 49.79% of all unique visitors.

Here’s a detailed breakdown of Reddit’s unique visitors by logged-in and logged-out users since Q1 2021:

Source: Reddit

Distribution of Reddit Daily Active Users by Region

49.79% of Reddit’s daily active users are based in the US. That equates to 36.4 million daily active users in the US alone.

A further 50.21% of Reddit’s daily active users are based outside of the US, accounting for 3.67 million active users.

Here’s the complete table with Reddit active user growth by region:

Source: Reddit

Reddit Weekly Active Users

Reddit has 267.5 million weekly active users as of Q4 2023. An increase from 207.3 million weekly unique visitors in Q4 2022.

Here’s a complete breakdown of Reddit weekly active user growth since Q1 2021:

Source: Reddit

Reddit Monthly Active Users

As of February 2024, Reddit has an estimated 1.2 billion monthly unique visitors. That’s an increase from 1.1 billion monthly unique visitors in February 2023.

Here’s a table with Reddit’s monthly unique visitor estimates since Q2 2021:

According to another source, Reddit is estimated to have 1.212 billion monthly active users in 2024.

Reddit’s monthly active user base grew by 3.66x since 2018 when the platform had 331 million monthly active users.

Here’s the breakdown of Reddit MAU growth over the past few years:

Sources: Semrush, Statista

Reddit Users by Country

Around 572.5 million of Reddit unique visitors were from the US in February, accounting for 47.7% of all monthly unique visitors.

Reddit’s active user base is above 50 million in 3 other countries: India (58.9 million), UK (54.5 million), Canada (52.6 million).

Here’s a table with the top 10 countries that have the largest Reddit active user base:

Source: Semrush

Reddit Mobile App Usage

In 2023, Reddit mobile apps were downloaded 34 million times across the App Store and Google Play. That’s down from 54 million installs in 2022.

When it comes to daily Reddit app usage, only 7% of Reddit users opened the app every day in Q4 2023. To put in perspective, other social media platforms have a higher share of engaged users who open the app every day, specifically “X/Twitter (18%), Snapchat (25%), Facebook, TikTok (32%), and Instagram (43%)”.

On average, US Reddit users spend 30 minutes a day on the app. Out of 30 minutes, nearly 16 minutes are spent on Reddit posts.

Here’s a detailed breakdown of time spent on the app among Reddit users in the US by type of activity:

Sources: Appfigures, Sensor Tower

Reddit Revenue

Reddit registered $804.03 million in annual revenue in 2023, a 20.6% increase over the previous year.

Here’s the revenue over the last two years:

Nearly all (98%) of Reddit’s revenue was generated from advertising on the platform. The top 10 largest advertisers on Reddit accounted for 26% of Reddit’s revenue in 2023 (down from 28% in 2022%).

Source: Reddit

How Many Posts Are Shared on Reddit Each Year?

In 2023, an estimated 469 million posts were published on Reddit, an 11.14% year-over-year increase.

Here’s the overview of the number of published posts on Reddit since:

According to Reddit, an average of 1.2 million posts were published on the platform daily in 2023 which amounts to 438 million posts a year.

Sources: Statista, Reddit

How Many Comments Are Published on Reddit?

Around 2.84 billion comments and interactions were posted on Reddit in 2023. That’s a slight decrease from 2.86 billion user interactions in 2022.

Here’s an overview of the number of comments and interactions shared on Reddit per year since 2018:

According to company data, an average of 7.5 million comments were posted on Reddit in 2023. That equals 2.74 billion comments a year.

Overall, more than 16 billion comments have been posted on Reddit to date.

Sources: Statista, Reddit

How Many Subreddits Does Reddit Have?

Reddit has more than 100,000 active subreddits.

Source: Reddit

Reddit Search Usage

In December 2023, Reddit had an average of more than 35 million search queries a day on the platform.

Source: Reddit

Why Do People Use Reddit?

72% of US Reddit users report that they use Reddit for entertainment purposes.

Other common reasons for using Reddit include following the news and staying up to date with brands and companies.

Here’s the complete breakdown of the reasons that people use Reddit:

Source: Statista

Reddit Gender Demographics

63.6% of Reddit users are male, while the remaining 35.1% are female.

Source: Statista

What Are the Most Popular Subreddits?

Among the top 10 subreddits, common themes include humor, gaming, news, science and Reddit itself.

Here’s the complete list of the top 10 most popular subreddits ranked by the number of subscribers:

Overall, more than 500 subreddits have over 1 million subscribers each.

Sources: Statista, Reddit

Time Spent Using Reddit

According to Reddit, newly registered Reddit users spend an average of 20 minutes per day on the platform. Among Reddit users who have been on the platform for over 5 years that increases to 35 minutes a day.

Registered users who’ve been on the platform for more than 7 years spend around 45 minutes a day on Reddit.

Source: Reddit

How Many Employees Does Reddit Have?

Reddit had 2,013 employees across the world as of December 2023. The vast majority of them (1,619) are based in the US.

Reddit employee headcount has grown by 45.55% since 2021, when it had 1,383 employees.

We’ve charted the growth of Reddit’s employee headcount since 2021:

Source: Statista

Conclusion

That’s it for my roundup of Reddit user and revenue statistics. While Reddit is still smaller than some players in the social media space (like Facebook and Instagram), it’s growing.

Now, the company went public and it will be interesting to see how the social media platform evolves in the future.